For LeBron James, the name on his chest and number on his back aren’t the only things changing this season. The new Miami Heat recuit—one-third of the Dwayne Wade & Chris Bosh triumvirate—will also smothering his earlobes with some new headphones: his own model of Dr. Dre’s Beats audio ‘buds. James joins Lady Gaga and Diddy as the latest celebrity with his own set of Dr. Dre-constructed earwear. LeBron’s will be called “Power Beats.”

“They’re earbuds, but they wrap around the ear,” said Dr. Dre, who shares one of two VIBE Juice issue covers with Eminem. “Each bud has two drivers so it sounds a little louder. You can hear the 808 in these. I’ve been wearing the prototype every day to workout.”

The rollout for the headwear is already in place. LeBron James tweeted last week that he’d shot an ad for the new venture. “Just wrapped my commercial shoot for my new product, “Power Beats” by Dre. Me, Dr.Dre and Affion Crockett,” LeBron tweeted. “Coming to a store near u.”

According to Dr. Dre, headphones are just the beginning for his audio brand.

“[Beat-making software is] something I want to get into and the headphones were a good start,” says Dre, who won VIBE’s Greatest Hip-Hop Producer Tournament earlier this year. “I want to get into putting out my own drum sounds and maybe a beat machine. I’m going back and forth to see if it it’ll be just sounds or an entire machine. We’re [also] talking about iPod docks, car stereos and an entire line.”

There’s not yet word on when LeBron’s Power Beats will available for sale. —John Kennedy, with additional reporting by Jerry Barrow

This is the official HP commercial for Dr. Dre’s Beats-branded HP Envy laptop, which we reported back in September 2009. According to HP’s description, the Envy is the “first laptop built for music.” With help from Dr. Dre, HP built a line of computers with Beats Audio technology. The clip shows Dre working in a futuristic lab, assembling the Envy while the instrumental for his single “Under Pressure” plays in the background.

Activision have announced that DJ Hero 2 spins together tracks from over 100 of the biggest artists from around the world – who have combined U.S. full albums sales alone in excess of 375 million** – creating an all-new, unparalleled music experience.

Featuring the hottest hits from artists such as Lady Gaga, B.o.B., Pitbull, Deadmau5, Iyaz, David Guetta, and Rihanna and classic anthems from legendary artists including Eminem, Daft Punk, Dr. Dre, The Chemical Brothers, Jackson 5, 50 Cent, Stevie Wonder and LL Cool J, the DJ Hero 2 soundtrack mixes the perfect blend of pop, dance and hip hop music.

“With DJ Hero 2, we wanted to create the ultimate party experience of 2010, and that meant not only revamping and adding social and multiplayer game modes, including full microphone support, and all-new levels of creative freedom, but also mixing and mashing hits from over 100 of the biggest and most popular artists on the planet,” said Dan Neil, Music Director, FreeStyleGames. “We can’t wait to drop details on which of these artists’ hottest tracks, as well as how we’ve mixed them together exclusively for the game, later this year.”

“With the success of DJ Hero and overwhelming response to its soundtrack, we are excited to be working even more closely with our label partners, including Interscope Geffen A&M, on DJ Hero 2 to hand-pick the best music from the most recognizable artists in the world,” said Tim Riley, Vice President of Music Affairs, Activision.

“We’re excited to bring the hottest hits from our biggest artists to DJ Hero 2 including Eminem, Lady Gaga, Soulja Boy, 50 Cent, M.I.A., Timbaland, Yeah Yeah Yeahs, and many more,” said Steve Berman, Vice Chairman, Interscope Geffen A&M. “The blockbuster lineup of music we’ve contributed, when mixed by world renowned DJs exclusively for the game, will help deliver one of the best soundtracks in all of entertainment.”

Last night (May 26), Monster and Beats by Dr. Dre launched the nationwide availability of Diddybeats, the in-ear headphones that are sold exclusively at Best Buy and Best Buy Mobile. The co-founders of Beats by Dr. Dre, West Coast trailblazer Dr. Dre and Interscope/Geffen A&M Chairman, Jimmy Iovine, welcomed entrepreneur and fashion maverick Sean “Diddy” Combs into their family, in more ways than one.

“Dre and I wanted to design an earbud that was a combination of great style and powerful sound,” said Jimmy Iovine. “Diddy was the perfect choice for this because he’s a pioneer in marrying music with fashion.”

Dr. Dre and Interscope’s Jimmy Iovine discuss their new $350 headphones designed to enrich the digital music experience with CNBC’s Maria Bartiromo.

Dr. Dre and Cleveland Cavaliers LeBron James attend MLB’s 2010 season opener to watch the reigning World Series Champions New York Yankees take on the Boston Red Sox in their American League baseball game at Fenway Park in Boston, Massachusetts April 4, 2010. Scroll down for pictures.

“We tore the computer apart and rebuilt it so my music sounds the way its supposed to.”

HP’s newest commercial for their EliteBook laptop stars Dr. Dre and even has an appearance from Stat Quo.

Over the last few years HP has evolved to become the worlds largest technology company, with the broadest integrated portfolio. We have acquired over 40 companies and greatly expanded our offering. This campaign shows the breadth and depth of this portfolio by shining a light on amazing customer experiences empowered by, and in collaboration with, HP.

Monster, the leader in audio/video accessories, and Beats™ by Dr. Dre™, co-founded by legendary artist and producer Dr. Dre and Interscope Geffen A&M Chairman Jimmy Iovine, are proud to announce the official introduction of Diddy Beats™ (MSRP: $179.95), the latest addition to the hugely popular Beats by Dr. Dre headphone family from Monster.

Created in conjunction with music entrepreneur and fashion icon Sean “Diddy” Combs, Diddy Beats integrate Dr. Dre’s incredible club-level bass, amazing clarity and sonic power into an elegant, sophisticated in-ear design. With their sleek black and silver chrome finish they look as great as they sound.

Diddy Beats in-ear headphones incorporate a host of today’s most advanced sonic technologies with design elements that echo the sensibilities and trendsetting style of the artist’s critically acclaimed international fashion label Sean John. As such, Diddy Beats are a 21st century combination of sophisticated styling and cutting-edge technology. Sporting a high-tech aluminum and leather-wrapped housing and high-polished enamel, Diddy Beats embody a celebration of pop culture and high fashion that truly exemplify how “sound is life.”

“My mother played music for me as a child, and I grew up loving the way music made me feel. It brought out joy and pain. It was my first career, my first love. No matter how many roads I travel, my heart always takes me back there. Music is my life, and Diddy Beats is an expression of how great sound makes me feel,” said Sean “Diddy” Combs.

“What Diddy has done with Sean John is incredible,” said Jimmy Iovine, Chairman of Interscope Geffen A&M Records. “His marketing genius combined with his sense of design and fashion is unparalleled in the music business. When you think of how rare it is for someone who comes from the entrepreneurial creative side of music to turn it into something as extraordinary as what Diddy has done with Sean John – the air is very thin. We felt it would be great to bring that sensibility to Beats by Dr. Dre headphones; the fact that he also happens to be a great record producer made the fit all the more perfect.”

Head Monster, Noel Lee noted: “Throughout his entire career, Diddy has been a trendsetter in both the music and fashion worlds. The launch of Beats Diddy is an ideal merging of these two worlds, and we’re both fortunate and proud to have worked with such a major and influential talent on their creation.”

Since launching the Beats by Dr. Dre headphone line in partnership with Monster, Dre and Iovine have set out to reproduce the full spectrum of sound that musical artists and producers hear in professional recording studios. In September of 2009, the two companies announced Heartbeats by Lady Gaga, the first artist line that combined the style and vision of Lady Gaga with the sound of Dr. Dre.

Diddy Beats come in an exclusive Sean John-inspired travel case and with an assortment of eartips to ensure maximum comfort and fit for every wearer. They also feature Monster’s exclusive matching flat black cable design that not only integrates into the overall look and feel of the headphones, but also makes them tangle-resistant.

Diddy Beats are being made available with “with Monster’s ControlTalk™ headphone cable, which can be used with iPhone™ and iPod® for music playback control as well as to take hands-free calls with iPhone and many smartphones. The special Monster ControlTalk™ headphone cable features an integrated high-grade microphone and answer button and allows users to access their music and answer phone calls without having to reach into their pocketbook, backpack or pocket.

Best Buy Co., Inc. today announced the introduction of Club Beats™, a new in-store destination created in partnership with Monster and Beats by Dr. Dre™, founded by Dr. Dre and Jimmy Iovine, Chairman of Interscope Geffen A&M Records. As people continue to evolve their ways of consuming music, Club Beats provides a destination for consumers to learn how to create and individualize their listening experience. Launching in Best Buy stores nationwide, Club Beats provides customers with a backstage pass to the latest and greatest in entertainment technology, exclusive events, and access to today’s hottest music artists.

“Dre and I feel that Best Buy and Brian Dunn’s commitment to the quality of sound in music, along with their aggressive promotion and marketing of popular culture, makes this the perfect place to launch Club Beats,” said Iovine.

Best Buy is kicking off the Club Beats experience by hosting several celebrations across the country with today’s top music talent, including:

November 13 – Miami
November 16 – Minneapolis
November 17 – Houston: Keri Hilson
November 19 – New York City: Dr. Dre, Jimmy Iovine, Will.i.am, David Guetta, Major Lazer and DJ Diplo
November 21 – Las Vegas: Robin Thicke
November 23 – Los Angeles: Lady Gaga

To learn more and obtain access to these and additional events, go to www.bestbuy.com/clubbeats

Lady Gaga and Dr. Dre have yet to work together in the studio, but the two have paired up to create Heartbeats headphones for Beats by Dr. Dre, which they hope will help listeners enjoy music the way the two stars intended for it to be heard.

Gaga was excited to create the headphones for her fans and was thrilled to be able to collaborate with another musician she respects. “Well, first of all, in my opinion Dre is one of the greatest hip-hop producers of all time, and his ear is so impeccable,” she told MTV News. “And as a person, I knew that we could create something that I would stand by as an artist.”

She explained that creating a product such as headphones isn’t too far from creating music. “I don’t see the headphones as separate from what I already do. That’s why I was OK with doing it, ’cause designing and putting out products is something that is very kind of funny when you’re a musician — ’cause I don’t want my fans or anyone to think that I don’t put the music first.”